By using a funding pot in the crowdfunding approach, our partners can use their funding in a more predictable and efficient way. Instead of allocating lump sums to a limited number of projects, FAIRPLAID gives companies the opportunity to allocate funds to a larger number of projects. This allows funding to be targeted to where it is most needed and the available budget to be better planned. Companies also have better control over expenditure. And projects can continue to be supported even without a budget.

Using your own crowdfunding platform means that companies can decide which projects are worthy of support, but a lack of budget is no longer a reason for having to approve or reject a project.

Instead, the company provides a funding world in which projects can present themselves and raise funds through the community.

The company's funding acts as a lever and subsidizes the incoming funds from the community. Sponsors are then no longer under pressure to make decisions and all projects have the same opportunity to collect funding.

Every supported project generates reach for your brand.

A white-label crowdfunding platform offers the opportunity to increase brand awareness, as the platform is branded in the company's design and ongoing projects are funded in the name of the brand.

As each project is shared by its supporters on social media and other channels, the brand gains additional visibility and relevance.

The promotional projects can be directly linked to the corporate values, which increases the authenticity of the brand communication.

By promoting their own crowdfunding project, the funded projects automatically generate content that can be used in corporate communications. Whether videos, social media posts or project updates - this user-generated content provides an authentic source for marketing measures. This allows companies to use the stories of the project starters to tell their own story and build a strong connection with the target group.

Crowdfunding projects benefit not only from financial support, but also from FAIRPLAID coaching. For us, coaching means that each project undergoes an individual and personal coaching process. We show the project starters how to implement high-reach campaigns and lead them to success. No time-consuming and thankless "canvassing" of companies and sponsors. Our crowdfunding campaigns create opportunities for sponsors and private individuals to get involved and provide support.

In addition to funding, the successfully coached projects benefit from: New volunteers, new members, additional sponsors, greater awareness.

Crowdfunding technology enables companies to offer a modern and user-friendly funding solution.

We develop and operate our funding and platform technologies comprehensively: from hosting, modern UX/UI, project pages, widgets, voting systems and the setup of escrow accounts and relevant payment processes, we manage and are responsible for all processes.

All funding platforms and funding pages are customized as white label solutions to meet the requirements of our partners in terms of functionality and design.

Functions such as payment processing, project tracking and data analysis are integrated so that companies can concentrate on the strategic use of funding while we and the technology take over the operational process.

Companies have the flexibility to operate their funding world either as a managed service or as a self-service solution. With a managed service, FAIRPLAID takes over the complete handling and support of the platform, while self-service gives companies the opportunity to manage and customize the platform themselves. This flexibility makes it possible to adapt the platform precisely to the needs of the company. A hybrid solution is also possible, in personalized gradations. We simply look together to see what suits our partners best.

Crowdfunding offers the opportunity to scale the return on investment (ROI) for sponsorship and promotional activities. Rather than just making direct contributions, a company can multiply the impact of its funding through the leverage effect of crowdfunding. As projects raise funds, additional funds are generated from other supporters, amplifying the overall effect of the original investment.

A dedicated crowdfunding platform provides valuable data on projects, supporters and the progress of campaigns. Companies can use this data to gain insights into community engagement, successful projects or trends. These insights help with the strategic direction of future funding measures and can be used in other areas of the company such as marketing or product development.

With the introduction of the Corporate Sustainability Reporting Directive (CSRD), companies are increasingly required to report on their sustainability initiatives. The Fairplaid platform supports these requirements by providing transparent evidence of the allocation of funding, the projects supported and the results achieved. The projects can be included 1:1 in the reporting. This helps companies to demonstrate their social and environmental contributions and to produce credible reports.