We promote sport.

FAIRPLAID is committed to ensuring that every meaningful sports project can be realized:

  • FAIRPLAID SPORTS offers coaching and financing for athletes and clubs.

  • We provide companies with individual development opportunities in over 70 sports.

Are you an athlete or a club looking for funding?

Do you have your own sports project that you would like to realize? Then get in touch with FAIRPLAID SPORTS. We will coach you, offer you financial support with our partners and make your crowdfunding campaign a success!

Are you a company that wants to promote sport?

Together with our partners, we develop the right solution for your company, organization or initiative. We love breaking new ground, discovering potential and developing effective solutions together. With us you can:

  • Are you looking for a sports project that you can support with your company? You'll find it with us. We will support you in your search and find the perfect match for you from over 70 types of sport.
    Would you like to finance your own sporting project, organize a charity run or a charity event? Then we are here for you, plan your campaign with you and support you in communication and fundraising.

  • Would you like to campaign for a specific issue? We offer organizations a low-threshold opportunity to do so. On our own crowdfunding platform FAIRPLAID SPORTS, you can promote your topic and specifically support sports projects.

    Examples: Safe sport, full-time employment, inclusion & volunteering, equal opportunities

  • Is your company already involved in a sport? Or would you like to promote a particular sport in the future? With FAIRPLAID, you can combine your commitment between professional and popular sports and create unique opportunities for clubs and athletes.

    Examples: Beach volleyball, winter sports, soccer

  • Your own promotion world is a FAIRPLAID white-label platform or campaign that we design together. It is 100% customized and flexibly adapted to your needs: From the URL, the design of the platform and the technological modules to the funding pots, rewards store, campaigns and the desired funding purpose, such as sport, environment, education, etc.

    Example: Toyota Crowd

Showcase | Promotion of a specific sports project

Blue and white wants to grow: vision of artificial turf

"Sport unites - as a surveying and engineering company, we know how important it is to create a solid foundation. For us, the soccer club is an anchor in our fast-paced world and a place of community. We are supporting the artificial turf project of FC Blau-Weiß Leipzig so that children and young people will continue to have the opportunity to play sport actively and enjoyably in the future. Together we are building a strong foundation for the next generation!"

5,000 euros in funding from the surveying and engineering firm Kunze und Schmidt for the 50,000 euro artificial turf pitch project of FC Blau-Weiß Leipzig e.V.

Fairplaid helps you to find the right project for your large donation.

Showcase | Promotion of a topic via a promotion page

club talent

"Association projects with the aim of establishing a full-time position, without a professional or commercial background. We want to make sure that a part-time or full-time position can not only be introduced. But also remains sustainable."

13 full-time positions and over 280,000 euros from 1,745 supporters have been realized via the klubtalent x FAIRLAID funding page so far.

Fairplaid helps you to effectively promote your funding topic.

Showcase | Promotion of a specific sport

Beach Volleyball Crowd

With the Beach Volleyball Crowd, you can easily raise money for your project. The Beach Volleyball Crowd is intended to promote beach volleyball in a targeted manner and contribute to fan and member loyalty as well as actively preserving the unique beach volleyball culture.

20 successful beach volleyball projects and almost 200,000 euros from 1,932 supporters were realized via the beach volleyball funding page.

Fairplaid helps you to activate and strengthen your favorite sport.

Showcase | Individual support via a dedicated platform

Toyota Crowd

Toyota pursues a targeted promotion of popular sports and Special Olympics projects as well as a transparent and democratic distribution of the sponsorship budget across as many sports as possible. The Toyota Crowd is an integral part of Toyota Germany's marketing strategy and is activated at various events. For example, at the Special Olympics World Games or in the German House at the Olympic Games in Paris. The social media contributions of the projects are collected and shared on the SocialWall.

So far, 3.5 million euros have been raised for 614 sports projects via the crowd.

Fairplaid operates and activates the Toyota Crowd for Toyota Germany and thus actively contributes to the extension of the sponsorship commitment to popular sports.

Why your company should promote FAIRPLAID:

  • A dedicated crowdfunding platform that supports charitable projects signals strong social commitment and positions the company as responsible and sustainable.

    Differentiation from the competition. It sets the company apart from the competition and gives the brand emotional depth by associating it with positive values such as the common good and social responsibility.

  • The company can build an active community that feels connected through shared values

    Promote participation. As people interact via the platform and support projects, the brand becomes the center of an engaged community. The Fairplaid Crowd mechanism supports democratic decision-making processes.

    commitment. At the same time, the projects supported strengthen the company's values and can create long-term loyalty, as people associate the company with positive experiences and a supportive attitude.

  • Reach. Non-profit projects create emotional stories that are ideal for PR and social media. These stories can go viral and create organic reach.

    External impact. The company receives media attention and can present itself as a supporter of socially relevant issues.

    Content. The projects on the funding platform independently promote their fundraising campaigns and thus also promote the company. In addition, the campaign can be optimally used in internal and external communication.

  • Free content. The promotion and support of projects creates authentic content that can be used in corporate communications (e.g. success stories, project updates, interviews with project participants).

    Real stories. These stories have a more credible and emotional impact than traditional advertising, allowing them to build a deeper connection with customers and partners.

  • In contrast to traditional sponsorship (RoI 1:1), Fairplaid partners can multiply the budget used in the added value of the media and sponsorship value and promotion (⌀ RoI 1:6).

    Scaling. We achieve this scaling through dynamic funding mechanisms in conjunction with our partners and thousands of supporters.

  • FAIRPLAID develops, activates and operates specialized funding technologies, funding platforms & sponsoring instruments for its partners.

    In-house technology. We develop and operate our funding and platform technologies comprehensively: from hosting, modern UX/UI, project pages, widgets, voting systems and the setup of escrow accounts and relevant payment processes, we manage and are responsible for all processes.

    Platform coaching. Each partner is supported by their own platform coach. Our coaches are experienced experts in the successful implementation of promotional initiatives and campaigns. This enables us to ensure that set goals are achieved sustainably.

    Project coaching. For us, coaching means that each project undergoes an individual and personal coaching process. We show the project starters how to implement high-reach campaigns and lead them to success.

Michael Gerken

Michael is our Head of Impact and will advise you individually on your funding options. He is particularly happy to receive a call or contact you via the form.

Partners & cooperations
m.gerken@faiplaid.com
0172 94 39 195
0711 2172 597 0

Fair conditions, equal opportunities, no financial obstacles - and not just in sport. Our diverse network of companies, foundations, associations and organizations supports us in this mission with funding and commitment. You too can become a part of it.

Together with you, we promote sport.