Caro Köster Caro Köster

Stadtwerke Erfurt multiplies its sponsorship budget

With the help of the crowd, the Stadtwerke Erfurt Group has been able to distribute 6.8 times the funding budget to Erfurt initiatives and projects and at the same time significantly increase its impact and visibility!

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Caro Köster Caro Köster

CEO Torsten Lührs in an innovation check with the ESB Marketing Network

With various platforms and technologies, Fairplaid offers fans, members and supporters the opportunity to get actively involved with their clubs and to develop another form of sponsorship with crowdfunding. This allows clubs to plan more flexibly and be more independent of individual sponsors. Torsten Lührs from Fairplaid explains exactly how the concept works.

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